Patty Lopiccolo

About Patty Lopiccolo

I\'m a brand marketing and content marketing strategist with media and production company…

Experience

1. Head of Marketing

   Mcm Creative

   Jun 2020 — Present · New York, NY, US

   Leading marketing for a full-service film, TV, and audio production studio and post house. Clients include: Nike, National Geographic, A+E, Food Network, PBS, Warner Music Group, Spotify, NBC, Uber, Rachel Ray, Martha Stewart, Trevor Noah, Tilda Swinton and more. Built the marketing department from the ground up, reporting to the Founder to oversee brand marketing, content strategy, paid media, social media, and new business development.Responsible for the strategy and execution of all organic and paid media campaigns on Google, YouTube, LinkedIn, Meta for each company division including production stages, post house, podcast studio to drive 7-figure revenues and 300%+ ROI. Improved SEO to Page 1 rankings for priority keywords.Led the company rebrand with a new identity and digital overhaul including brand guidelines, new logo, messaging, and a new website.Generating 70% of new business for MCM.Current clients include:Hilltop Properties: led rebrand for Pennsylvania resort: StayAtHilltop.comShelsky’s of Brooklyn: overseeing marketing campaigns for new national shipping program, driving 100%+ increase in revenue.Feed Your Head: launched new Instagram account on spirituality, science and art.Anything Productions: full-service production facility in Silver Lake.

Education

• Texas A&M University

  Bachelor of Business Administration (BBA)

Skills

• Acting
• Film
• Producing
• Social Networking
• Entertainment
• Real Estate Sales License
• Social Media Marketing
• Event Management
• Rentals
• Television
• Film Actor
• Sales
• Drama
• New Media
• Comedy
• Marketing
• Event Planning
• Creative Writing
• Video
• Film Production
• Theatre
• Social Media
• Real Estate