Pinky Rout
Paid Marketing Specialist @SuperOps
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WORK HISTORY
Paid Marketing Specialist @SuperOps
Chennai, IN
SuperOps.com is a future-ready, unified PSA-RMM platform for fast-growing MSPs. It is powered by the goodness of AI and intelligent automation and has all the features a modern MSP needs, including project management and IT documentation- Drive high-performing paid marketing strategies to generate leads and acquire customers- Manage campaigns across Google Ads, Microsoft Ads, LinkedIn, and other platforms, optimising performance through data analysis and A/B testing.
EDUCATION
Women's Christian College
Bachelor of Business Administration - BBA, Business Administration and Management, General
ABOUT PINKY ROUT
Driven PPC Marketing Specialist with 4+ Years of Experience Across B2B & B2CPinky is a curious, self-driven marketing professional with over 3 years of experience in Paid Search and Social Media Advertising. She has a strong understanding of PPC campaigns and has successfully worked across major platforms, including Google, Facebook, LinkedIn, Amazon, and Twitter.With over a year of hands-on experience in- Planning, implementing, and reporting on PPC campaigns for diverse clients- Conducting keyword research and analysis- Media planning and budget optimisation to maximise ROI- Pinky has mastered using multiple advertising platforms like Google Ads, Meta Ads, LinkedIn Marketing Solutions, Twitter, Taboola Ads, and Amazon Ads (Marketplace).Tools & Platforms: She is proficient in Google Analytics & GA4, Hubspot, MS Excel, Google Looker Studio, Google Tag Manager, Figma, Hotjar, Microsoft Clarity, Helium 10, Supermetrics, PixelMe, Google Adwords, MailChimp, Tube Buddy, Canva, and many others.
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