Michael Moon
Director of Digital Media and Business Development @Sky Link Tv
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WORK HISTORY
Director of Digital Media and Business Development @Sky Link Tv
San Francisco, CA, US
I managed business development with businesses to provide English-Cantonese/Mandarin media coverage. Over the past two years, I was able to increase viewership among millennials, ages 18-35.
EDUCATION
San Francisco State University
BA, Broadcasting
SKILLS
ABOUT MICHAEL MOON
My goal is to own TV, Radio & Digital outlets to protect community media. I have more than 25 years of experience with media marketing and business development for the Asian consumer market. I am an advocate for our immigrant communities and believe in giving them a voice. This market is expected to grow $1.3 trillion in buying power by the end of 2022. Diversity drives profits. Research has shown that the Asian category has the strongest brand loyalty and will generate the highest revenue over the long-term.I help my clients reach new markets by delivering their messages in different languages to connect with new customers. I have broad experience with Asian media, so you don’t have to navigate this new landscape on your own. I have developed strong connections in this market and have done years of research to help you break into new markets easily and quickly.I see myself serving as a bridge in providing information between English-speaking media to Filipino, Chinese, Indian, Cambodian, Koreans and Chinese communities. I am also knowledgeable of the different media platforms commonly used by audiences in different countries. I look forward to working with you. m••••@primeimageus.com 51••••••02 #Diveristy & Inclusion #Marketing #MediaSales #Asian
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