Gabriella Pimenta
Founder @Inside By Side Mystery Shopping
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WORK HISTORY
Founder @Inside By Side Mystery Shopping
Vancouver, BC, CA
INSIDE BY SIDE is a strategic partner for businesses seeking to elevate their operations, environments, and services through meaningful mystery shopping and insight-driven strategies.With nearly a decade of expertise in process optimization, business development, and market research, we specialize in stepping into your customers\' shoes to reveal what’s really happening on the ground. We immerse ourselves in your operations to identify inefficiencies, uncover hidden potential, and ensure your strategy aligns with the experience you promise.From analyzing customer journeys to evaluating new business ideas and redesigning internal processes, we deliver tailored strategies that create lasting impact. Our mission is to empower your decision-making with real-world insights; turning everyday interactions into competitive advantage and sustainable growth.
EDUCATION
E.A. Laney HS
Second Language HS
University of California, Davis
Specialization, Geographic Information Systems (GIS) Specialization Course
VanWest College
Diploma, Business, Management, Marketing, and Related Support Services
English Language Institute Pittsburgh
Second Language Learning
University of Pittsburgh
Bacharelado em Engenharia, Civil and Environmental Engineering
PUC Minas
Bacharelado em Engenharia, Engenharia Civil
ABOUT GABRIELLA PIMENTA
Engineer by trade, problem solver by heart, and opportunity creator by choice.With nearly a decade of experience in empowering people in their decision-making, process optimization and business development, including working with industry leaders and managing complex, high-stakes projects, my passion lies in transforming challenges into opportunities. Whether it’s redesigning internal processes, analyzing customer journeys, or or uncovering hidden friction points, I deliver strategies that align with your goals and create lasting impact.At INSIDE BY SIDE, we specialize in mystery shopping with meaning. We step into your customers’ shoes to experience your business exactly as they do; identifying misalignments, missed opportunities, and untapped potential. From brand consistency to service excellence, we deliver insights that bring your customer promise to life.“Life is like climbing an endless mountain: while the peak may remain out of reach, you are always further from where you started and closer to where you want to be.”
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