Phyll Arrington
Marketing & Brand Strategist
- Role
- Director of Marketing & Communications, Bioskryb Genomics at Bioskryb Genomics
- Location
- Raleigh-Durham-Chapel Hill, NC, US
- LinkedIn followers
- 500 followers
About Phyll Arrington
I am a Brand Experience and Marketing Communications Leader with 15+ years of experience…
Experience
Director of Marketing & Communications, Bioskryb Genomics
May 2020 — Present · Durham, NC, US
Cells Explored. Answers Revealed.BioSkryb has ushered in a whole new era of single-cell whole genome amplification. The benefits of the BioSkryb ResolveDNA™ technology include the ability to control the amplicon size during amplification. This allows the incorporation of barcode identifiers into each sample template, enabling unparalleled reproducibility and sensitive detection of DNA lesions. Our complete workflow solution is especially useful in cancer research as it allows the detection of single resistant mutant cells (MRD) in heterogeneous cancers such as leukemia. It also enables new applications for gene sequencing that need a level of resolution simply not available today.
Education
Appalachian State University
Bachelor’s Degree
University of North Carolina at Greensboro
Master's degree (completed 45+ hours of program)
Skills
- • Strategy • New Store Propositions • People Leadership • Budget Oversight • PR
- Visual Merchandising
- Retail
- Merchandising
- Brand Management
- Loss Prevention
- Leadership
- Store Management
- Customer Service
- Fashion
- Management
- Marketing Strategy
- Marketing
- Pos
- Driving Results
- Brand Development
- Cosmetics
- Apparel
- Inventory Management
- E-Commerce
- Customer Experience
- Strategic Planning
- Recruiting
- Sales
- Coaching
- Email Marketing
- Strategy
- Integrated Marketing
- Training
- Business Development
- Marketing Communications
- Project Management
- Social Media
- Advertising
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