Phoebe U Cresswell

WORK HISTORY

EDUCATION

ABOUT PHOEBE U CRESSWELL

Hey LinkedIn! I\'m Phoebe: I’m a B2B, channel & partner marketing leader with 12+ years of experience helping global brands and high-growth companies transform marketing into a measurable revenue engine. I specialize in building partner programs, optimizing MDF investments, and launching integrated campaigns that drive pipeline and accelerate growth.My career has been defined by both results and transformation- 150% MQL growth → $1.5M attributed pipeline (Mountain Leverage)- 1,400% YoY increase in partner marketing funding (Mountain Leverage)- Launched regional channel marketing team and implemented new partner engagement tools (isolved)-$15M opportunity pipeline from ABM program, plus multi million dollar MDF program and partner management (Honeywell)-$10M+ revenue from 20+ vendor & VAR campaigns (ScanSource)Beyond metrics, I’m passionate about building high-performing teams and rethinking how marketing operates. I’ve developed and led marketers into results-driven, accountable teams through coaching, clear process design, and a culture of creativity. I thrive on process improvement, cross-functional collaboration, and aligning teams around a shared vision that elevates marketing from a support role to a strategic driver of revenue.I’m known for pushing organizations to try something new: whether it’s testing a first-to-market initiative, adopting innovative digital strategies, or reframing how success is measured. By combining strategic ownership with a willingness to innovate, I help organizations unlock new opportunities for growth.I’m always eager to connect with peers, partners, and companies who share a passion for innovative, data-driven marketing and high-impact channel partnerships.