Phillip Horlings
Brand Partnerships & Cultural Marketing Leader | Gaming, Sports & Entertainment | Creating Fan Experiences That Break Through The Noise
- Role
- Director, Content at PHD
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Phillip Horlings
Building emotional connections between people and brands.
Experience
Director, Content
May 2024 — Present · Los Angeles, CA, US
Custom content and strategy lead working on 2K Games and Diageo. For 2K I have created, negotiated and activated custom digital series, livestream events, OOH stunts, broadcast integrations, and media partnerships in support of game launches featuring historic IP (Borderlands, Civilization, NBA, WWE, PGA Tour, TopSpin, and Lego). Previously I led branded content for Audi, where we made the company\'s electrification mission relevant in popular culture through a first-to-market official electric vehicle sponsorship of The Met Gala, launched a new electric SUV with custom content on The Daily Show, and created docu-style storytelling through partnerships with the MLS, ESPN and FOX.
Education
University of California, Los Angeles
Bachelor of Arts (B.A.), Music History
Skills
- Project Management
- Journalism
- Music
- Social Media
- Video Production
- Influencer Marketing
- Music Production
- Creative Strategy
- Advertising
- Music Industry
- Public Speaking
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