Philippe Guerra
SVP, Global Advertising, Social Media and Agency Relations
- Role
- Senior Vice President, Global Advertising, Social Media and Agency Relations at Mastercard
- Location
- Rye, NY, US
- LinkedIn followers
- 500 followers
Experience
Senior Vice President, Global Advertising, Social Media and Agency Relations
Mar 2024 — Present
Education
Fordham Gabelli School of Business
MBA, Marketing
2001 — 2003
Boston College
Bachelor of Science, Marketing & Communications Double Major
1994 — 1998
Skills
- Customer Insight
- Integrated Marketing
- Brand Architecture
- Advertising
- Global Marketing
- Product Marketing
- Product Innovation
- Brand Management
- Cross-Functional Team Leadership
- Marketing Strategy
- Segmentation
- Marketing Research
- Fmcg
- Marketing
- Brand Equity
- Positioning
- Marketing Management
- Shopper Marketing
- Consumer Products
- Market Research
- Nielsen
- Competitive Analysis
- Digital Marketing
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