Philippa Jordan

Marketing Manager @Nisbets

Bristol, GB

Developing the Nisbets proposition for our customers, with a view to grow brand loyalty and drive an increase in customer value across all channels.* Managing the brand-new Rewards programme at Nisbets for customers, from implementation stage to driving revenue and customer loyalty for the business.* Working closely with the wider business, coordinating cross-functionally to ensure we achieve our growth objectives through the proposition development programmes.* Creating data driven marketing strategies to maximise customer value.* Working reactively in conjunction with the web and e-commerce teams to maximise web trading opportunities.* Briefing and sharing robust measurement of all programmes and proposition development activity in conjunction with the Customer Insights business function.* Working closely with the marketing and customer communications teams to ensure an integrated marketing approach.*Ensuring a clear process is in place for raising awareness of all plans, strategies, tests and campaigns across multiple business functions.* Reporting to the Global Head of Customer Communications and deputising for them when required.* Managing the team\'s Marketing Executive in supporting the Marketing Managers.

University of Chichester

BA (Hons) 2

Chartered Institute of Marketing

Diploma