Philipp Kaspar
Data-Driven Music Marketing Professional | Current: Burwood Media & Baton Media | Ex: Sony Music, Glassnote Records, Studio71
- Role
- Community & Marketing Specialist at Baton
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Philipp Kaspar
Digital marketing and paid media expert with a master’s degree in music business from NYU and extensive experience in advertising recorded music, D2C, social growth and driving ticket sales and fan engagement in the music industry. Generating over tickets sold across 500+ events annually in the US, Canada, and Europe driven by paid media throughout 2024. An accomplished music curator and journalist with involvement in projects featured in The New York Times, Rolling Stone, and The Today Show, bringing global expertise and a passion for innovative marketing.
Experience
Community & Marketing Specialist
Nov 2023 — Present · New York, NY, US
Built social media strategies for social media platforms Instagram and TikTok, combining organic content with community engagement.
Education
New York University
Master of Arts - MA, Music Business
2021 — 2023
Erasmus University Rotterdam
Semester abroad during studies at LMU, Economics
2019 — 2019
Ludwig-Maximilians-Universität München
Bachelor of Science - BS, Business Administration and Management, General
2017 — 2020
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