Philip Bosco

About Philip Bosco

As the Digital Marketing Manager at Burpee Gardening, I oversee and optimize the digital marketing strategies for one of the leading online retailers of seeds, plants, and gardening supplies. I have over ten years of experience in managing digital marketing campaigns, e-commerce platforms, and web analytics for various online businesses.My passion lies in crafting engaging and effective online experiences for customers. I use data-driven insights and best practices to increase conversions, retention, and loyalty. I have successfully implemented and managed multiple online marketing channels, such as email, social media, and paid ads, to drive traffic, awareness, and revenue. I have also earned multiple certifications including Hubspot Marketing Software, Email Marketing: Drip Campaigns, and HubSpot Sales Software, demonstrating my proficiency and knowledge in these tools.

Experience

1. Digital Marketing Manager

   Burpee Gardening

   Nov 2022 — Present · US

   At Burpee, an omnichannel CPG gardening company, I developed and executed full-funnel digital marketing strategies, from paid search, paid social, and SEO, to increase new customer acquisition and optimize ROAS.

Education

• Stockton University

  Bachelor's degree, Psychology

  2008 — 2012

Skills

• Video Editing
• Social Entrepreneurship
• Ppc
• Aperture
• SEO Copywriting
• Instagram
• Animation
• Online Marketing
• Email Marketing
• Web Design
• Online Advertising
• Time Management
• Entrepreneurship
• Film Scoring
• Customer Service
• Newsletters
• B2b
• Twitter
• Facebook Marketing
• Blogging
• Audio Editing
• Google Adwords
• Commercial Photography
• Os X
• Link Building
• Website Promotion
• Cinematography
• SEO
• Social Promotion
• Graphic Design
• Logo Design
• Social Media Measurement
• Social Media Marketing
• Photography
• Microsoft Office
• Project Management
• Videography
• Editing
• Promo Videos
• Wordpress