Philip MacArtney
Founder & CEO @Loadscreen
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WORK HISTORY
Founder & CEO @Loadscreen
Loadscreen is a multi-million-dollar media agency working across gaming, esports, and live entertainment. We partner with brands including Riot Games, Blizzard, RallyCry, and Battlefy, delivering projects at both global and regional scale.Key areas of focus include- Broadcast & Media Production – live event coverage, remote broadcast, and creative content- Influencer & Creator Management – representing 80+ talent worldwide and delivering campaigns with leading brands- Event Organisation & Consultancy – from esports tournaments to live brand activations.In the past two years, I’ve scaled Loadscreen into a trusted international partner known for transparency, creativity, and delivery at scale. Our work includes LCS Challengers broadcasts and large-scale influencer activations across North America, Europe, and APAC.
EDUCATION
Oxford Brookes University
History and Politics, History
ABOUT PHILIP MACARTNEY
I’m the Founder & CEO of Loadscreen, a media agency and production company working across gaming, esports, and live entertainment.Since starting the company, we’ve grown into a multi-million-dollar international business, delivering broadcasts across North America, Europe, and APAC and representing 80+ creators worldwide. Our clients include Riot Games, Blizzard, Razer, Red Bull, AMD, and Amazon.Loadscreen’s focus is simple: transparency, creativity, and lasting partnerships. From running LCS Challengers broadcasts to managing global influencer campaigns, we aim to produce work that’s impactful, sustainable, and trusted by both creators and brands.Before Loadscreen, I- Founded Enclave Gaming, one of the UK’s longest-standing League of Legends teams- Directed Elo Hell Esports & RNDR, producing Overwatch Contenders broadcasts in NA, EU, and Korea with Blizzard- Worked in senior commercial and partnerships roles at Esports Awards and Moonrock, building campaigns that reached millions of fans worldwide.I’m passionate about building fairer, more sustainable opportunities in gaming and creator media, where talent, brands, and audiences all benefit. Always happy to connect with brands, creators, and partners interested in pushing what’s possible in gaming, esports, and live entertainment.
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