Philip Krynsky
Chief Executive Officer @Rvinyl
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WORK HISTORY
Chief Executive Officer @Rvinyl
Brooklyn, NY, US
Founded and scaled Rvinyl.com into a premier online retailer for automotive and architectural vinyl films, generating multimillion-dollar annual revenue.Led strategic shift to direct manufacturer partnerships, increasing gross margins by up to 12% and enabling reinvestment into advertising and R&D.Spearheaded expansion into new sales channels including Walmart.com and eBay.com, significantly broadening the customer base.Managed a team of 30+ employees across product development, marketing, customer service, and logistics.Orchestrated the development of proprietary product lines, positioning Rvinyl as a market innovator in DIY film applications.Acquired Benevento Dash Kits, expanding Rvinyl\'s product portfolio in custom interior automotive trim.Acquired AutoMax, enhancing Rvinyl’s capabilities in automotive accessories and complementary product lines.Led strategic partnerships with Avery Dennison and 3M, launching and expanding direct-to-consumer (DTC) sales channels, boosting brand credibility and market reach.Successfully secured distributor status with Orafol Americas in 2024, enhancing product offerings with premium vinyl films and strengthening supplier relationships.Achieved 5.6 million new users in 2024 through organic and direct traffic strategies, with over 33 million page views and 6.6 million session starts.Fostered key partnerships with industry leaders, improving customer acquisition and retention through targeted campaigns and innovative products.
EDUCATION
Binghamton University
Bachelor of Arts
ABOUT PHILIP KRYNSKY
Chief Executive Officer at Rvinyl
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