Philip Antonelli

About Philip Antonelli

ROI Delivery Marketing Automation Team Leadership No one is good at everything. However, being well-rounded and having a diverse background certainly helps. I am a Marketing Director, first and foremost. I am ROI focused, solution driven and have a passion for delivering value through creative marketing campaigns. I combine my expertise in Marketing with a background in Development and Automation that has allowed me to lead companies towards successful digital marketing initiatives. With early roots in Marketing as a Marketing Assistant, I am someone who understands the intricate workings of the industry. I have been fortunate enough to have progressed into multiple roles, and now into more senior and leadership positions. I am organized, motivated and approachable. People who know me would tell you that I am very easy to work with. Here are some latest examples of my accomplishments to bring you up to speed: • Overseeing and project managing national marketing campaign initiatives with some of the largest retailers and e-tailers in the industry. • Increasing a company’s ROI from 3.5M to almost 10M in sale in almost record time. • Successfully branding and rebranding businesses leading to and not only an increase in ROI but also in location expansion. Outside of the ever-changing world of Marketing, Budgets and building successful campaign strategies, I enjoy spending time with my family. I also have an unexplained fascination with Post-Modernist Art. Send an email to @ a••••••••@gmail.com. Additional Specialties include, but are not limited to: Strategic Planning & Execution, Go-to-Market Strategy, Cost Containment and Brand Development.

Experience

1. Marketing & Sales Director

   Optima Dry Erase Products

   Nov 2018 — Present · Shrewsbury, MA

Education

• University of Hartford

  Bachelor of Fine Arts - BFA

• University of Rhode Island - College of Business

  Master of Business Administration - MBA