Philip Corbett

About Philip Corbett

I work with data and predictive models to help marketers make better decisions. At…

Experience

1. Vice President Strategic Partnerships

   Amp - Analytic Marketing Partners

   Oct 2021 — Present · Greenville, SC, US

   As VP of Strategic Partnerships at AMP, I work directly with CEOs, CMOs, and data science leaders to help them unlock the full potential of their data. My focus is on aligning data strategy with business goals—bridging the gap between analytics and action.Key highlights:Spearheaded the launch of Super Variables™, AMP’s proprietary spatial data layer that combines thousands of raw inputs into higher-order signals—boosting the predictive power of models across industries. This innovation has become a key revenue stream for the company.Led strategic growth initiatives that more than doubled AMP’s revenue in under two years.Collaborate with national printers, agencies, and enterprise brands to integrate AMP’s MicroModeling® and advanced analytics into omnichannel marketing programs.Work closely with partner sales teams to educate, energize, and enable them to bring data-driven solutions to their clients.Serve as a trusted advisor to C-suite executives seeking to improve customer acquisition, retention, and ROI through data-driven decision-making.

Education

• University at Albany

  Bachelor's degree, History

Skills

• Analytics
• Demand Generation
• Interactive Marketing
• User Experience
• Content Strategy
• Google Analytics
• Web Analytics
• Social Media Measurement
• Agile Methodologies
• Web Marketing
• Content Management
• Mobile Marketing
• Search Engine Marketing (Sem)
• Web 2.0
• Digital Marketing
• Multivariate Testing
• Digital Strategy
• Omniture
• Search Engine Optimization (SEO)
• A/B Testing
• SEO
• Strategy
• E-Commerce
• Lead Generation
• Data Analysis
• Online Marketing
• Information Architecture
• Sem
• Multi-Channel Marketing
• Web Content Management