Phil Bowermaster
- Role
- Director, Product Marketing at Ivanti
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About Phil Bowermaster
Enterprise software marketing leader with global experience launching products, migrating…
Experience
Director, Product Marketing
Nov 2019 — Present
Lead marketing and global marketing strategy and roll-out for Ivanti Neurons for ITAM, Ivanti Neurons for Spend Intelligence, and the User Workspace Management suite * Provide data-driven development and deployment of company-aligned marketing strategy for all supported product lines * Develop and align messaging including thought leadership, campaign materials, sales tools and enablement, collateral, and web content * Partner with Product team in managing product releases; liaise with other groups (Enablement, Partnerships, Support, Pricing, etc.) in planning and executing cross-functional product launch * Manage cross-functional competitive team responsible for competitive research, analysis, and development of tools supporting all lines of business (Security, Endpoint Management, Service Management)* Support analyst strategy and relationships across all supported product lines
Education
University of Colorado Denver
Master of Science - MS, Technical Communication
Murray State University
Bachelor of Arts (BA), English
Skills
- Cloud Computing
- Sales
- Marketing
- Business Strategy
- Strategic Partnerships
- Management Consulting
- Management
- Public Relations
- Press Releases
- Program Management
- Leadership
- Social Media
- Sales Operations
- Marketing Communications
- Analysis
- Product Marketing
- Product Management
- Mergers & Acquisitions
- Training
- Strategy
- Public Speaking
- Online Marketing
- Marketing Strategy
- Team Leadership
- Publishing
- Analytics
- Blogging
- Start-Ups
- Competitive Analysis
- Entrepreneurship
- Social Media Marketing
- Product Development
- Business Planning
- Sem
- Project Management
- SEO
- Lead Generation
- Wireless
- Saas
- Business Development
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