Brenna Phelan

Brenna Phelan

Consumer Insights | Shopper Insights | Market Research

Role
Contractor, Consumer Planning - Scotch at Diageo
Location
New York, NY, US
LinkedIn followers
500 followers

Experience

  1. Contractor, Consumer Planning - Scotch

    Diageo

    Mar 2025 — Present · US

Education

  • Long Island University

    Bachelor's degree, Marketing

    1997 — 1998

Skills

  • Brand Architecture
  • Integrated Marketing
  • Product Marketing
  • Focus Groups
  • Questionnaire Design
  • Advertising Research
  • Global Marketing
  • Consumer Insight
  • Digital Marketing
  • Fragrance
  • Quantitative Research
  • Marketing Research
  • Analytical Skills
  • Market Research
  • International Marketing
  • Online Research
  • Marketing Management
  • Market Analysis
  • Sales
  • Market Planning
  • Fast-Moving Consumer Goods (Fmcg)
  • Beauty Industry
  • Retail
  • Direct Marketing
  • Data Analysis
  • Brand Development
  • Strategy
  • Leadership
  • Primary Research
  • Brand Equity
  • Analytics
  • Cross-Functional Team Leadership
  • P&L Management
  • Marketing Communications
  • Product Development
  • Analysis
  • Account Management
  • Consumer Behaviour
  • Fmcg
  • Consumer Products

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