Pham Chuong
Global Brand Vice President - L Oréal Paris @L'Oréal
Signup · Get unlimited contacts
WORK HISTORY
Global Brand Vice President - L Oréal Paris @L'Oréal
Paris, FR
L’ORÉAL Paris Men Expert. GLOBAL Turnover 500M Euros. Multi-categories : Skin Care, Hair Colorants, Perfume, Beard, Personal care.1. Develop multi-year Global brand strategy that elevates brand awareness and desirability to drive long-term business growth2. Oversee omni-channel consumer engagement/ brand activation across ATL/BTL media ecosystem - Digital, Advocacy/Influencers/Content-creator, PR, Events, Retail experience & Services, Social-commerce3. Oversee Product Creation & design: product craftmanship that encompasses science & technology, formula, sensory, perfume, packaging & design4. Global media strategy & guidelines; Oversee Brand partnerships & Brand ambassadors5. Global brand P&L management
EDUCATION
University of Polytechnique
Bachelor, Bio-Chemical Engineering
ISIPCA
Institut supérieur international du parfum, de la cosmétique et de l'aromatique alimentaire
SKILLS
ABOUT PHAM CHUONG
Expertise in building iconic, desirable brands at global scale, delivering sustainable growth.Crafting innovative products, curating exceptional customer experiences and elevated storytellingHarnessing Japanese and Korean beauty savoir-faire and innovationsBringing world-class capabilities from China to global markets : Digital & Social transformation; Social-commerce; Data-driven performance marketing
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.