Philippe Guegan

About Philippe Guegan

I am an accomplished Product Leader and Strategist at the intersection of technology, data, and human experience. Currently, I lead several product development pods at Live Nation Entertainment.My leadership is defined by Lean Management and the \"Force Multiplier\" effect of AI-assisted development. I assemble lean, high-velocity teams that deliver the output of much larger organizations by automating manual toil and adhering to the \"unmovable,\" event-driven timelines inherent to the global live entertainment industry.Key differentiators- Cross-functional leadership and influence- Driven self-starter with entrepreneurial experience- Business & sales acumen​- Relentless problem solver- Balanced attention to both detail and big picture​- International experience spanning 4 continents

Experience

1. Product Development Lead

   Live Nation Entertainment

   Mar 2024 — Present · New York, NY, US

   Directing three product development pods (15+ members) to deliver innovative fan and employee-facing solutions. My leadership focuses onthe disciplined execution of technical roadmaps against fixed, event-driven timelines.AI-Assisted Development: Pioneering AI coding and automated workflows as a force multiplier, enabling lean teams to operate like a significantly larger organization.Lean Pod Orchestration: Managing end-to-end lifecycles across multiple roadmaps, utilizing Lean principles to maximize output from high-velocity teams.Fixed-Timeline Execution: Consistently meeting high-stakes deadlines tied to festival launches, ensuring 100% on-time delivery through rigorous scope management.Product Portfolio1. Festiverse (Offline-First Mobile Platform)A scalable, offline-first platform for Live Nation’s portfolio of 150+ annual festivals. Drives year-round engagement through gamification, exclusive content, and community features.Key Achievement: Engineered a multi-tenant architecture for \"connectivity deserts,\" integrating disparate back-ends to support high concurrent user volume.Stack: AWS, React Native, Expo, Mapbox, OneSignal, Rive, Strapi, Heap.2. Live Nation AI Media Center (Multimodal DAM)A smart Digital Asset Management system enabling marketing and production teams to discover assets using natural language and visual cues.Key Achievement: Re-imagined a complex technical tool with a more intuitive interface for non-technical users.Stack: AWS Media Lake, Coactive (Multimodal Search), Python, AWS Lambda.3. Remix Agent (Agentic CMS Interface)An \"Agentic UI\" transforming content workflows. Users interact with an AI Agent that understands context, automates \"remixing,\" and orchestrates complex CMS tasks.Key Achievement: Developed reasoning loops via AWS Bedrock and AgentCore; integrated a WYSIWYG preview with a conversational chat interface.Stack: Strapi, AWS Bedrock, AWS AgentCore, LangChain.

Education

• KEDGE Business School

  Master of Management, Marketing, Finance, Strategy

  1988 — 1991

Skills

• Sales Presentations
• Social Media Marketing
• Web Analytics
• Machine Learning
• Integrated Marketing
• Influencer Marketing
• Loyalty Marketing
• Direct Marketing
• E-Commerce
• Crm
• Business Model Development
• User Interface Design
• Information Retrieval
• Media Planning
• Consultative Selling Style
• Digital Marketing
• Product Development
• B2b Marketing
• Information Architecture
• Search Advertising
• Marketing Technology
• Marketing Research
• Marketing Strategy
• Database Marketing
• Marketing
• Media Buying
• Loyalty Programs
• Business Intelligence
• Semantic Web
• Mobile Marketing
• Market Research
• International Marketing
• Semantic Technologies
• Storytelling
• Team Management
• Virtual Teams
• Organic Search
• Negotiation
• Email Marketing
• Big Data