Phyllis Fletcher
Marketing Communications Specialist (Contract) @Siemens Healthineers
New York, NY, US
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WORK HISTORY
Oct 2024 — Present
Marketing Communications Specialist (Contract) @Siemens Healthineers
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Development and execution of marketing communications strategies and tactics for the U.S. Laboratory Diagnostics Business Area (assays and instruments); provide direction to in-house and external creative agencies; general oversight of advertising and promotional campaigns that include digital applications, print collateral, video, tradeshow messaging and promotion, web-based communications.
EDUCATION
N/A
Fordham Gabelli School of Business
MBA
N/A
The Ohio State University
BS
SKILLS
Brand ManagementCross-Functional Team LeadershipCompetitive IntelligenceMarketing StrategyProduct MarketingManaged CareProgram ManagementBusiness PlanningStrategic PlanningMarketing CommunicationsMedical EducationGlobal MarketingMarketingAdvertisingStrategyMarketing ManagementMarket AnalysisStart-UpsHealthcareBusiness DevelopmentDigital MarketingProduct DevelopmentProduct ManagementPublic RelationsSalesManagementConsultingPharmaceutical IndustryProduct LaunchStrategic PartnershipsIntegrated MarketingLeadershipCrmMulti-Channel MarketingBiotechnologyMarket PlanningMedical DevicesOncology
ABOUT PHYLLIS FLETCHER
Healthcare marketing communications professional with solid experience in strategic…
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