Pete Schauer

About Pete Schauer

Over the past 13+ years, I’ve helped brands grow by connecting marketing strategy with real business outcomes. From building integrated digital campaigns to reimagining entire brand identities, I’ve worked across industries to craft strategies that not only get attention — but move the needle.Currently, I’m the Director of Agency Strategy at dblspc (formerly Semgeeks), where I lead strategic direction, business development, and integrated marketing initiatives. My role bridges the gap between vision and execution — guiding our team and clients through brand evolution, growth marketing, and AI-era optimization.What drives me is clarity — finding it, creating it, and turning it into action. I’m especially focused on-Building agile marketing systems that scale-Turning complex data into clear insights-Driving performance across SEO, paid media, and content-Helping brands show up smarter in AI-driven search and zero-click ecosystemsLet’s connect if you\'re working on something that deserves bigger, better results — or just want to trade notes on where marketing is headed.

Experience

1. Director of Agency Strategy

   Dblspc

   Jan 2025 — Present · Belmar, NJ, US

   Leadership of agency-wide strategic initiatives to drive growth, innovation, and client success- Oversight and development of integrated marketing strategies across all channels, including PPC, SEO, social media, email marketing automation, and content marketing- Partner with executive leadership to align agency goals with long-term business objectives and revenue targets- Act as Lead Strategist for high-profile client accounts, providing strategic insights and fostering strong client relationships- Drive agency process optimization, including vetting and implementation of SaaS platforms and tools for improved efficiency and scalability- Mentor and empower department leads and team members to foster collaboration, professional development, and high performance- Oversee agency branding, positioning, and thought leadership efforts to enhance industry reputation- Lead the exploration and adoption of emerging marketing trends, technologies, and AI-driven solutions to maintain a competitive edge.

Education

• William Paterson University of New Jersey

  BA, English Writing Concentration

  2009 — 2011

• Ocean County College

  AA, English

  2006 — 2009

• William Paterson University of New Jersey

  Master of Arts (M.A.), Professional Communications: Digital Media

  2011 — 2013

Skills

• Project Management
• Copywriting
• Journalism
• Remarketing
• Editing
• News Writing
• Ppc
• Fantasy Baseball
• Sports Media
• Content Development
• Email Marketing
• Writing
• Paid Search Campaigns
• Social Media
• Content Writing
• Web Content
• Sports Writing
• Management
• SEO
• Marketing
• Copy Editing
• Sem
• Publishing
• Digital Marketing
• Writing Skills
• Facebook Marketing
• Storytelling
• Google Analytics
• Ap Style
• Social Networking
• Social Media Marketing
• Blogging
• Creative Writing
• SEO Copywriting
• Public Relations
• Newspaper
• Fundraising
• Media Relations
• Search Engine Optimization (SEO)
• Sports