Peter Baird
Director of Product Management @Prewave
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WORK HISTORY
Director of Product Management @Prewave
GB
Expanded executive remit to lead product strategy and operational excellence across two of three core product pillars. • Owning a portfolio that contributes 70%+ of total company revenue (core platform, API integrations, alert delivery, due diligence and sustainability products), and driving sustained growth and customer outcomes through AI-driven automation and a high-performance product culture.• Professionalised the product organisation by defining and rolling out a comprehensive competency framework, establishing clear role definitions, capability expectations, and technical standards across the function.• Partnered closely with Product Managers on individualised growth and succession plans, embedding a culture of continuous learning, leadership development, and career progression.• Architected and deployed AI-enabled automations and integrations (with n8n) across core product workflows, significantly improving efficiency in Feature Request and Bug lifecycle management.• Introduced a new Product Cycle planning and support operating model, increasing organisational transparency, cross-functional alignment, and the systematic amplification of the customer voice.• Championed a \"builder\" culture by mentoring Product Managers to develop their own prototypes, significantly accelerating the discovery-to-delivery pipeline and fostering technical innovation within the teams.
EDUCATION
Leeds Beckett University
Bsc (Hons), Appied Computing in Business
SKILLS
ABOUT PETER BAIRD
Results-driven Product Management Leader with over a decade experience in product management, and leadership. Proven ability to drive product innovation, market expansion, and cross-functional collaboration to deliver high-impact solutions. Strong track record of launching successful products that generate revenue and enhance user experience.Skilled in leveraging AI, data-driven insights, Agile methodologies, and customer feedback to define roadmaps, lead high-performing teams, and scale product operations. Passionate about mentoring teams, fostering innovation, and aligning product vision with business goals to drive growth.A believer in subversive/disruptive thinking, challenging the norm with creative and pioneering ideas.
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