Peter Zappala
Vice President Specialty Sales at New Balance
- Role
- Vice President - Specialty Sales at New Balance
- Location
- Suffolk County, MA, US
- LinkedIn followers
- 500 followers
Sales & Business DevelopmentView LinkedIn profile
Experience
Vice President - Specialty Sales
Jan 2009 — Present · Boston, MA, US
Lead US Specialty Sales for Lifestyle, Family Shoe Stores, Military, All Other Specialty, Off Price and Canada Wholesale (starting in 2020), created new sales structure moving from independent sales reps to in house account managers, member of the North American leadership team
Education
The Ohio State University
MA, Sports Management
1980 — 1981
University of New Hampshire
BS, Physcal Education
1976 — 1980
Skills
- Market Planning
- Retail
- Athletics
- Marketing Communications
- Sports Management
- Product Marketing
- Merchandising
- Marketing
- Consumer Products
- Brand Development
- Sales
- Wholesale
- Trend Analysis
- Profit
- P&L Management
- Footwear
- Advertising
- Brand Management
- Sportswear
- Marketing Strategy
- Product Development
- Sports
- Visual Merchandising
- Sponsorship
- Fashion
- Promotions
- Retail Marketing
- Sports Marketing
- Trend
- New Business Development
- Sporting Goods
- Apparel
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