Peter Shultz

Director, Healthcare Marketing | Pharmacy and Pharma | HCP/DTC | Launch & Lifecycle Growth

Role
Director of Marketing at Amerita, Inc
Location
Salt Lake City, UT, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Peter Shultz

Strategic marketing leader with 15 years of pharma experience, rising from Design Strategist to Marketing Director roles overseeing full HCP/DTC portfolios, large budgets, and cross-functional teams. Recognized for patient-centric campaigns, digital engagement innovation, and brand strategies that reversed decline, sustained competitive performance, and delivered measurable growth.While I do work at Amgen, all content I create is my opinion only.

Experience

  1. Director of Marketing

    Amerita, Inc

    Oct 2025 — Present · Salt Lake City, UT, US

    Head of Marketing at Amerita, a BrightSpring Health companyPrioritizing strategic planning, positioning, and re-branding effortsBuilding a high performance marketing culture

Education

  • ArtCenter College of Design

    MFA, Media Design

    2005 — 2007

  • Portland State University

    BS, Art-Graphic Design

    1996 — 2001

Skills

  • Information Design
  • Adobe Creative Suite
  • Design Strategy
  • Art Direction
  • User Interface Design
  • Design Research
  • Curriculum Development
  • User-Centered Design
  • User Experience Design
  • Digital Illustration
  • Design Thinking
  • Concept Development
  • User Experience
  • Ethnography
  • Research
  • Service Design
  • Teaching Adults
  • Graphic Design

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Peter Shultz — Director of Marketing at Amerita, Inc in Salt Lake City, UT, US | Unifers