Peter Kastaris
Manager, Digital Strategy and Planning at iHeartMedia
- Role
- Manager, Digital Strategy and Planning at iHeartMedia
- Location
- Nashville, TN, US
- LinkedIn followers
- 500 followers
About Peter Kastaris
Strategic marketer with 6+ years of experience leading marketing campaigns across podcasting, social, and events. Proven success managing multimillion-dollar digital media campaigns and collaborating with top agencies (IPG, Publicis, Havas) and brands (NBA, Capital One, Claude AI, Walmart). Deep expertise in organic social, paid media, digital audio, and talent partnerships.
Experience
Manager, Digital Strategy and Planning
May 2024 — Present · Nashville, TN, US
Planned and executed cross-platform digital campaigns across podcast, streaming, and events for major agency partners such as Publicis, IPG, WPP, Havas, Dentsu and brands including NBA, AstraZeneca, and Verizon.Translated complex client goals into solutions that expanded key accounts and diversified digital service offerings, generating $30M+ in revenue and a 212% YoY increase.Delivered 94% year-over-year client retention by maximizing budget value, fostering lasting relationships, and advocating for client interests with responsive service and internal alignment.Negotiated directly with senior client and agency stakeholders to drive renewals and unlock incremental investment.
Education
Belmont University
Bachelor of Business Administration - BBA, Music Business
2016 — 2020
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