Peter J. Bates
Head of Client Success @Connected
Signup · Get unlimited contacts
WORK HISTORY
Head of Client Success @Connected
Toronto, ON, CA
Responsible for championing Connected Interactive\'s unique behavioral digital audience solutions with advertising holding co\'s, their trade desks and direct brands within Canada.Intensely focused on working with Canadian brands to streamline the process of blending multiple datasets (including purchase and affinity) to maximize campaign results cross-platform.
EDUCATION
Canadian College Italy
High School Diploma, Humanities
Humber College
Postgraduate Certificate - Honours Status, Marketing Management
Mount Allison University
B.A., Psychology, Anthropology
The British Intercontinental School of Jeddah
IGCSE, Liberal Arts and Sciences, General Studies and Humanities
ABOUT PETER J. BATES
Experienced digital ad and adtech leader with over 14 years of expertise in sales, operations, and business development. Proficient in- Cross-Platform Advertising - Market Expansion - Media Planning & Buying - Ad Tech (vetting, onboarding, sales)- Programmatic Advertising - Mobile App Marketing - Branded Content - Performance Marketing - Audience Architecture - Publisher Representation - Troubleshooting - MSA\'s
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.