Peter Brook
Operations Director @Valeo Management Europe
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WORK HISTORY
Operations Director @Valeo Management Europe
Oversee operations, leasing, marketing, and customer experience across multiple student residences.• Lead business strategy, ensuring alignment with growth plans and operational excellence.• Build and manage award-winning teams.• Maintain strong partnerships with universities and industry stakeholders.• Drive brand positioning, ensuring best-in-class service and community engagement.• Oversee compliance, risk management, and business performance reporting.
SKILLS
ABOUT PETER BROOK
I lead operations at LIV Student across the UK and Ireland, where we’re proud to have been named Best Small Operator 2024 at the GSL Awards, recently nominated and shortlisted for three more. My focus is on delivering upper-quartile accommodation that goes beyond the basics: places where students feel they belong, where wellbeing is prioritised, and where community thrives.With experience spanning large-scale property operations from managing 15+ third-party sites to shaping our owner-operated model. I’m passionate about strategic growth, operational efficiency, and building a brand that genuinely resonates with students and teams alike.Whether it’s leading leasing and occupancy strategies, ensuring compliance, or driving key initiatives, I’m hands-on and solutions focused. I believe in strong teams, clear processes, and making things run smoothly.At LIV, we take an authentic and holistic approach to student engagement. For me, that means mentoring teams, launching meaningful initiatives, and creating spaces where students feel seen, supported, and empowered.
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