Flint Craver

About Flint Craver

I am an award winning data management, systems, and analytics servant leader. I find the gold in your data by leading teams that first ensure that the data and systems are optimized for exploitation and then by searching the data for the right nuggets of information.Whether you are looking to find new customers from your prospect base, increase your share of wallet from existing customers, gain insight on your customers/prospects using analytics, develop/track, campaigns/lead lists or you need to make sure the underlying systems and data are able to efficiently support those functions I can help find the gold nuggets your company needs to thrive!Strengths Finder: Strategic, Context, Achiever, Activator, Individualization• Leader of various Marketing Intelligence teams that performed Reporting and Marketing Analytics such as: Market/Customer/Prospect profiling – Customer Acquisition, Retention and Churn – Lead List Generation - Sales Support – Campaign Testing, Execution and Measurement etc. • Technical/Business Leader, Product Owner, Architect and Manager of multiple Customer Data Management and analytic platform developments including: • $20 million B2B platform development that decreased turnaround time on analytics projects > 90% • $2 million Campaign Management/Leads Distribution platform development that increased revenues >$50 million/yr. and reduced lead delivery time by 75%Specialties: • System Design, Implementation and Analytics for Data Driven Strategies• Customer Relationship Management (CRM/CXM) • Database Marketing (DBM) • Marketing Analytics / Business Intelligence (BI)• Leading/Managing Geographically Diverse Teams• B2B and B2C Customer Data Management• Direct Marketing, Campaign Management and Measurement• Tool / Technology Selection• SAS Programming, Install, and Admin• SQL Programming• Analytics and Reporting• Extract, Transform, and Load (ETL)• Database Builds and DW• Vendor and Project Management08/12/2022

Experience

1. Marketing Manager - Vbm

   Verizon

   Oct 2019 — Present · Dallas-Fort Worth, TX, US

Education

• Oklahoma State University

  Engineering/Geology

• University of Houston

  Geophysics

Skills

• Business Intelligence
• Crm
• Data Warehousing
• Database Marketing
• Etl
• Analytics
• Management
• Sas
• Sql
• Program Management
• Unix
• Project Management
• Databases
• Database Design
• Visio
• Segmentation
• Vendor Management
• Software Development
• Lead Generation
• Systems Analysis
• Access
• Ibm Mainframe
• Direct Marketing
• Integrated Marketing
• Database Marketing Systems
• System Design
• Target Marketing
• Marketing Analytics
• Customer Insight
• Team Leadership
• Cross-Functional Team Leadership
• Managing Technical Personnel
• Householding
• Managing Geographically Diverse Teams
• Marketing Operations
• Multi-Channel Campaign Management
• Campaign Tracking
• Data Management
• Database Management
• Teradata