Pete Daykin
Lead Content Creative Customer Safety @Flutter UK & Ireland
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WORK HISTORY
Lead Content Creative Customer Safety @Flutter UK & Ireland
Leeds, GB
Working within the Flutter Customer Safety Strategy team to create engaging and interactive content across a wide range of media to inform, educate and support Flutter colleagues as we lead the industry in customer safety.
ABOUT PETE DAYKIN
An awarding winning digital creative professional with a passion for the creation of exciting and engaging digital content using a variety of media across multiple channels. Working within the Customer Safety Strategy team of Flutter UKI, the UK\'s leading online sports betting and iGaming business. Working within our Customer Safety Strategy team, I plan and develop content to inform, educate and support our colleagues to ensure customers safety is at the forefront of their thinking, no matter their role. Working with our team to strategically plan the development and delivery of content across our internal and external channels, and in our 180 degree interactive immersion zone. Planning, developing and capturing the required content to ensure our colleagues are fully supported to deliver the needs of the business whilst ensure the safety of our customers is at the forefront of their thinking, including- Video - planning, shooting, interviewing, producing, directing and editing video content for long and short formats to suit delivery requirements- Photography - planning and capturing our colleagues and company events. With studio and environmental portrait capture, editing and retouching photography for use on our channels, or within static campaign assets- Motion graphics - bringing additional life and storytelling to my content to showcase the importance of customer safety within Flutter UK & Ireland- Interactive content - planning, story boarding and producing interactive scenario based content, using video and motion graphics. Informing, educating and testing application of knowledge to develop the understanding of the importance of customer safety within the business.
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