Pete Gordon
Senior Account Manager @Strava
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WORK HISTORY
Senior Account Manager @Strava
GB
Managing agency and enterprise accounts across EMEA, with a focus on driving renewals and maintaining long-term client relationships. Currently focused on NIKE, Adidas, On and HOKA as well as many others.Leading B2B2C product launches designed to maximise both new acquisition and repeat engagement.Implementing both brand lead and performance-based strategies that align with client objectives, ensuring renewals and expanded account scope.
EDUCATION
Swansea University / Prifysgol Abertawe
Bachelor of Science (BSc) hons, Geography
Glenalmond College
A levels, Geography, Spanish, Sport Science
ABOUT PETE GORDON
Results-driven Senior Account Manager with a strong track record in building long-term client partnerships and driving repeat business in the tech advertising space. Currently managing agency and enterprise partnerships at Strava, I specialise in crafting strategies that not only convert but also retain and grow customer relationships.With over 8 years of experience across account management, digital advertising, and product launches, I focus on creating impactful campaigns that deliver measurable ROI while prioritising renewals and long-term value. Skilled in aligning client goals with scalable advertising solutions, I’m passionate about fostering loyalty, increasing customer lifetime value, and ensuring continuous growth for my partners.Strength areas- Expertise in renewals and upselling strategies to secure repeat business- Proven ability to optimise lower-funnel campaigns for acquisition and retention- Strong focus on client success and driving sustained partnerships- Experience with cross-functional collaboration to align sales, marketing, and product goals
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