Pete Butt

Experience

1. Senior Director of Sales and Sales Enablement, Footjoy

   Acushnet Company

   Jul 2025 — Present

   Responsible for driving U.S. Sales and Sales Enablement, ensuring the U.S. Sales Team is fully equipped, aligned, and positioned for success. Direct a team of Territory Sales Representatives and directly manage U.S. Regional Sales, while collaborating closely with Customer Service, Digital, Marketing, Procurement, IT, and Product Teams. Provide the U.S. Sales Force with the tools, resources, and structure needed to maximize performance and deliver results.Key Focus Areas:Driving adoption of new technology advancementsIdentifying and delivering impactful training opportunitiesFacilitating peer-to-peer learning and supportStreamlining sales asset management and cadenceOverseeing sales sample management and cadenceEnhancing internal communication and alignment

Education

• Methodist University

  Bachelor’s Degree, Business Administration & Marketing

  1996 — 1999

Skills

• Sporting Goods
• Leadership
• P&L Management
• Retail
• Product Management
• Merchandising
• Sports
• Account Management
• Direct Sales
• Sales Management
• Inventory Management
• Competitive Analysis
• Sales Operations
• Customer Service
• Sales
• Marketing
• Golf
• New Business Development
• Marketing Strategy
• Forecasting
• Golf Outings
• Event Management