Perry Dasilva
Social media for pet care businesses | Turning pet parents into paying clients
- Role
- Social Media Buyer at Active Network
- Location
- Laurel, MD, US
- LinkedIn followers
- 500 followers
About Perry Dasilva
I help local dog businesses use social media to get more bookings, not just views.My focus is on dog trainers, dog walkers, groomers, sitters, and dog daycare owners. They are usually great with dogs but tired, confused, or frustrated when it comes to Instagram, Facebook, and ads.I combine three things– Experience creating social media content and short form video for local businesses– Hands on work inside paid social, so I understand how Meta ads really work– The perspective of a dog owner who knows what makes a pet parent trust or avoid a businessI help dog businesses– Fix their profiles so pet parents know what you do, where you are, and how to book– Build realistic content plans they can actually stick to– Understand when Meta ads make sense and how to keep them straightforwardIf you run a dog business and want ideas to improve your social media, connect with me here and follow my posts.
Experience
Social Media Buyer
Oct 2025 — Present
PAID SOCIAL MEDIA BUYER | MANAGING $10K+ MONTHLY AD SPEND• Manage 5+ brand accounts on Meta Ads Manager simultaneously • Oversee $10K+ in monthly ad spend across META and Google• Monitor ROAS, CPA, and CTR to maximize campaign performance • Create original ad graphics, video creatives, and ad copy in-house • Built client-facing reporting templates from scratch • Own weekly performance reporting end-to-end • Collaborate with account managers, clients, and leadership on campaign strategy
Skills
- Photoshop
- Data Entry
- Employee Training
- Office Management
- Contract Management
- Team Building
- Management
- Human Resources
- Quality Control
- Computer Repair
- Vendor Relationship Management
- Budgeting
- Bank Reconciliation
- Facilities Management
- Accounts Payable
- Employee Relations
- Accounts Receivable
- Project Management
- Inventory Management
- Customer Service
- Invoicing
- Administrative Assistance
- Microsoft Office
- Customer Satisfaction
- Payroll
- Html
- Time Management
- Budgets
- Auditing
- Troubleshooting
- Operations Management
- Graphic Design
- Account Management
- Computer Security
- Computer Hardware
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