Perry Seaman
Executive Director, Original Content Marketing at Hulu
- Role
- Executive Director, Originals Marketing at Hulu
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Perry Seaman
An award-winning marketing executive and G.E.M.A. Ambassador with a data-driven approach, Perry currently leads a team responsible for the strategy and execution of fully integrated global campaigns for Hulu original series, films, stand-up specials, and documentaries. With expertise in both marketing strategy and publicity/communications, Perry\'s career has traversed premium television (Showtime), broadcast (NBC), and streaming (Hulu), positioning him as an authority in the field of content promotion. Perry has a deep passion for merging consumer insights with creative storytelling to construct a narrative and/or brand that penetrates the zeitgeist and sparks a cultural dialogue. Let\'s make some noise!
Experience
Executive Director, Originals Marketing
Feb 2019 — Present · Burbank, CA, US
Leading a team responsible for the 360 marketing campaigns of Hulu original series, films, and documentaries. Overseeing the strategy creation and campaign execution across creative marketing, media planning, publicity, social media, experiential activations and on-channel promotions-All\'s Fair, Under The Bridge, Murdaugh: Death in The Family, The Twisted Tale of Amanda Knox, Nine Perfect Strangers, The Spot, Count My Lies, etc-Oversee marketing for the Hularious vertical-Budget management for campaigns upwards of 20MM-Partner with content insights and data teams to establish KPIs, track consumer behavior, and drive engagement-Extend and amplify campaign reach/awareness on a global scale with international teams.
Education
UCLA
Bachelor of Arts (B.A.), English Language and Literature, General
Skills
- Publicity
- Film Production
- Social Media
- Press Releases
- Digital Media
- Entertainment
- Television
- Event Planning
- Film
- Video Production
- Editing
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