Madeline J. Maddy Perez

Manager, Planning @ Mindshare/GroupM | Digital Media Planner, Strategist, & Media Buyer✏️| Latina in Digital Marketing

Role
Manager, Planning at Mindshare
Location
Long Beach, CA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Madeline J. Maddy Perez

Madeline J. Perez (Maddy)Proud Latina working in the Marketing industry About Me: Hi, I’m Maddy. I am a Planning Manager for Neo Media World (part of Mindshare and WPP/GroupM). I work on the digital media planning/buying team. I\'ve worked on creating audience strategies and budget planning. I maintain a friendly and communicative partnership with my client/vendors and communicate effectively with my internal team. Before joining Neo, I graduated from CSUDH in the Spring of 2021. I obtained my Bachelors in Business Administration and Marketing. Later that Fall, I joined COOP as a digital marketing apprentice. I learned valuable skills and networked with an amazing community that helped me land my current role. Strengths:• Desire to learn• Organizational• Productive/ Time management skills• Strong communicatorTools:• Media Planning Tools: Google Campaign Manager, Facebook Business Manager/Ad manager, Google ads, Prisma, Google Suite, OneDrive/Sharepoint, Confluence, GA4, Adelphic• Media Planning Research Tools: ComScore, Telmar, Kantar• Scheduling/Communicating Tools: Outlook Calendar, Microsoft Teams, Google Hangouts, Zoom, Slack, Gmail, & OutlookFun Facts:• Love to travel - I\'ve visited Canada, Mexico, South Korea, Iceland, U.K, France, Italy, Greece. Slowly making my way around the world. • Big coffee drinker and enjoy a good cold brew• Rams, Lakers, & Dodger Fan

Experience

  1. Manager, Planning

    Mindshare

    Jul 2024 — Present · Los Angeles, CA, US

Education

  • COOP Careers Fellowship

    Digital Marketing Apprentice

  • California State University-Dominguez Hills

    Bachelor of Science - BS, Business, Management, Marketing, and Related Support Services

  • Long Beach City College

    Associate of Arts - AA, Business Administration and Management, General

  • Diamond Ranch High School

    High School Diploma

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Madeline J. Maddy Perez — Manager, Planning at Mindshare in Long Beach, CA, US | Unifers