Paul Pritchett
Director, Revenue Strategy @Printpack
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WORK HISTORY
Director, Revenue Strategy @Printpack
Atlanta, GA, US
Lead pricing strategy and revenue optimization across Printpack US business unit, collaborating with commercial team leaders to improve profitability and competitive positioning. Identified pricing best practices to standardize analyst work, improve consistency and accuracy, and strengthen governance. Secured multi-million-dollar wins with CPG customers. Created new pricing career path roles to boost engagement, retention, and skill development.
EDUCATION
Virginia Commonwealth University
BS, Mass Communication
University of Georgia - Terry College of Business
MBA, Marketing
SKILLS
ABOUT PAUL PRITCHETT
I help organizations grow profit and revenue by combining sales enablement, pricing strategy, and sales operations leadership to deliver measurable results in complex B2B selling environments. Over the past decade, I’ve:• Built, coached, and managed high-performance sales, sales operations, and pricing teams.• Designed pricing strategies that go beyond cost-plus to improve profitability and competitive positioning.• Led CRM and sales technology adoption, including Salesforce, Gong, and Sales Navigator, to improve productivity and go-to-market execution.• Delivered targeted sales training and coaching that accelerates ramp time, strengthens team capability, and boosts seller performance.• Partnered with cross-functional leaders to win high-value bids with global brands.I bridge strategy and execution—aligning people, process, and technology to create growth, improve margins, and strengthen market position. My leadership style focuses on empowering teams, fostering collaboration, and driving results that last.If you’d like to discuss sales enablement, building high-performance sales teams, or pricing strategy, let\'s connect. Email: p••••••••@printpack.com
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