Pedro Pinheiro
Executive Director, Marketing Strategy - J.P. Morgan Self Directed Investing | Driving growth in Financial Services
- Role
- Executive Director, Acquisition Marketing Strategy - J P Morgan Self Directed Investing at JPMorganChase
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Pedro Pinheiro
Marketing & Product Strategy Executive with over 20 years of leadership experience, driving business transformation and large-scale customer and revenue growth in the US and Europe.Track record of managing multi-million-dollar P & Ls, building and scaling high-performing teams, and delivering measurable results in complex and regulated industries, such as financial services and telecommunications. Successful at transforming businesses, scaling award-winning digital experiences, and executing growth strategies that generated million-dollar revenue streams.Currently leading Customer Acquisition for J.P. Morgan Self-Directed Investing, one of Wealth Management’s key growth initiatives. Responsible for developing and executing strategic plans that accelerate both customer and asset growth while optimizing offer design, digital funnels, and marketing ROI.Beyond corporate leadership, experience includes service as a senior government officer, entrepreneur, and business columnist, as well as founding the PT Business Club, a network of Portuguese executives in the United States.Core Expertise: P&L Leadership • Customer Acquisition • Growth Strategy • Digital Transformation • Product Innovation • Cross-Functional Leadership • Offer & Campaign Strategy
Experience
Executive Director, Acquisition Marketing Strategy - J P Morgan Self Directed Investing
Nov 2023 — Present · New York, NY, US
End-to-end client acquisition marketing strategy and execution for J.P. Morgan Self-Directed Investing, including offer strategy, campaign development, and overall program performance and profitability
Education
Colégio Militar
High School
Universidade Católica Portuguesa
Executive Business Program, Telecommunications and Information Technologies
The Lisbon MBA Católica | Nova
Portugal Telecom’s Leadership Program: Leaders Who Transform, Business Administration and Management, General
2011 — 2011
Instituto Superior Técnico
Bachelor of Science - BS, Industrial Engineering and Management
The University of Texas at Austin
Master of Science (MSc), Technology Commercialization
Skills
- Product Marketing
- Team Management
- Mobile Communications
- Portuguese
- Wireless Technologies
- Business Development
- Mobile Devices
- Digital Marketing
- Marketing Management
- Business Planning
- Strategy
- E-Commerce
- Business Strategy
- Wireless
- Marketing Strategy
- Telecommunications
- Entrepreneurship
- Sales
- Management
- Product Management
- Marketing
- Start-Ups
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