Steve Peika
Midwest Sales Director Pureinfluencer
- Role
- Sales Director at Pureinfluencer
- Location
- Naperville, IL, US
- LinkedIn followers
- 500 followers
About Steve Peika
I specialize in the \"how\" of dealership growth—translating advanced automotive tech and software into immediate, sustainable profit. While others talk about high-level strategy, I focus on the \"street-level\" reality: bridging the gap between a corporate vision and the daily grind of the showroom floor and service drive.My approach is built on three pillars designed for the modern dealer:• Data-Driven Profitability: Moving beyond \"gut feel\" to build predictable revenue engines. I help dealers use their own data to increase front-end gross, maximize PVR, and speed up inventory turn.• Strategic Retail Evolution: Navigating the shift toward digital retailing and software-defined vehicles. I ensure the tech you invest in actually integrates with your workflow instead of creating more friction for your team.• Frontline Leadership Excellence: Building and mentoring elite sales teams that know how to close in volatile markets. I believe in performance excellence that starts with accountability and ends with a better bottom line.I thrive on solving the complexities of the modern variable and fixed-ops environment. My commitment is simple: driving market expansion through execution that respects the dealer’s time and prioritizes their ROI.
Experience
Sales Director
Jan 2026 — Present · Chicago, IL, US
What if your website delivered more ready-to-buy customers without lifting a finger? Spoiler alert: it can. We guarantee a minimum 30% boost in first-party leads, because results matter. Bringing success to Dealers.
Education
Beverly Hills Play House
Scene Study
1990 — 1994
Galpin ford
People
1992
Santa Monica College
Information Technology
1988 — 1990
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