Margaret Doyle

Entrepreneur * Brand Leader * Strategic Advisor * Impact Investor

Role
Brand Director at Future
Location
Seattle, WA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Margaret Doyle

I\'m a serial entrepreneur with a recent successful exit and many years in leadership roles in early-stage start-ups and start-up divisions within Fortune 500 companies in the technology, media, and entertainment sectors, including Yahoo, Symantec, and BMG Music. Most recently I led Gardening Know How, a special-interest digital media platform ranked #1 globally in its category. During my tenure I grew the company’s revenue by 150%, audience reach by 90%, and the company valuation by 5X. I led the company through a multi-year acquisition process, vetting multiple inquiries and offers, and ultimately leading GKH\'s successful acquisition by a top-tier global media brand, Future PLC.I remained with Future PLC as Brand Director, leading GKH’s integration into the company and developing and launching Future’s first branded e-commerce platform. I\'m also an investor & advisor in ReSeed, a public benefit corporation with climate, social and economic impact. I advise on consumer aspects of the business, including outreach and engagement with their retail platform.I started my career in television, developing and producing award-winning programs for broadcast and cable networks, including ABC, CBS, NBC, PBS, HBO, Showtime & Disney. I’m a graduate of Carnegie Mellon University and the Interactive Telecommunications Program (ITP) at New York University.

Experience

  1. Brand Director

    Future

    Feb 2023 — Present

    Lead brand strategy and execution for GardeningKnowHow.com * Developed, launched, and now lead GKH Shop, Future’s first branded e-commerce platform

Education

  • New York University

    Master of Professional Studies, Interactive Telecommunications

  • Carnegie Mellon University

    Bachelor of Arts, Professional Writing

Skills

  • Customer Experience
  • Start-Ups
  • Consumer Marketing
  • Digital Media
  • Development of Strategic Marketing Plans
  • Global Marketing
  • Brand Development
  • Go-to-Market Strategy
  • Online Marketing
  • Mobile Devices
  • Leadership
  • Program Management
  • Product Development
  • Digital Marketing
  • Management
  • Strategy
  • E-Commerce
  • Mobile Applications
  • Content Strategy
  • Start-Up Initiatives
  • Marketing Strategy
  • Consumer Media
  • Social Media
  • Mobile Marketing
  • Strategic Partnerships
  • Product Management
  • IT Security Best Practices
  • Digital Strategy

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Margaret Doyle — Brand Director at Future in Seattle, WA, US | Unifers