Pegah Mirrahim
Yocale
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WORK HISTORY
@Yocale
EDUCATION
University Canada West
Master of Business Administration - MBA, Business Administration and Management, General
University of Tehran
Bachelor of Applied Science - BASc, Applied Mathematics
ABOUT PEGAH MIRRAHIM
Strategy and product marketing leader with 7+ years of experience driving growth, competitive advantage, and data-informed decision-making across SaaS, telecom, and consumer markets.Proven at translating market insights into high-impact strategies that improve ACV, CAC efficiency, ARPU, ROI, payback period, and customer lifetime value while expanding market share.Deep expertise in portfolio and pricing strategy, go-to-market planning, persona-driven insights, and executive decision support. Hands-on experience with Tableau, Looker, HubSpot, and Google Analytics to connect strategy with measurable outcomes.Known for aligning cross-functional product, marketing, and commercial teams to deliver sustainable revenue growth and enterprise value.Open to consulting, advisory, and senior strategic leadership roles focused on shaping business direction, optimizing product and marketing strategy, and driving long-term growth.
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