Peter Foley

Service Design Lead @Virgin Atlantic

St Albans, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Mar 2025 — Present

Service Design Lead @Virgin Atlantic

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Virgin Atlantic Holidays: Created a clear service proposition and operational MVP through workshops and to be service design blueprint creation- Created an online strategic and operational tool that allows the business to prioritise core micro journeys to focus on- Lead for generating a first-class flight experience roadmap. This involved strategic workshops with executive stakeholders and subject matter experts, concept prototyping, and ‘to be’ service blueprint creation.

EDUCATION

1990 — 1993

University of Wolverhampton

BSc(hons) 2:1, Cognitive Psychology and Sociology

1992 — 1993

University of Birmingham

MSc, Work Design And Ergonomics

SKILLS

Interaction DesignDesign StrategyMobile CommunicationsUser-Centered DesignWeb AnalyticsWeb Project ManagementUser ResearchEthnographyUsability EngineeringEntrepreneurshipMobile DesignService DesignUser ExperienceContent StrategyMarketing StrategyMobile MarketingInformation ArchitectureUsabilityProduct ManagementDigital StrategyStrategyE-CommerceUser Interface DesignMobile InternetAccessibilityMobileDigital MarketingMobile TechnologyDesign ThinkingInformation DesignMobile DevicesUser InterfaceStrategic PartnershipsUser Experience DesignProduct StrategyMobile ApplicationsExperience DesignTelecommunicationsProduct DevelopmentUsability Testing

ABOUT PETER FOLEY

A growth-focused designer with 30 years of experience excelling in design leadership…

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Peter Foley — Service Design Lead at Virgin Atlantic in St Albans, GB | Unifers