Peerzada Shah Hashim
ITC | BIPL | JIO | P&G | NPS
- Role
- Area Executive at ITC Limited
- Location
- Srinagar, IN
- LinkedIn followers
- 500 followers
About Peerzada Shah Hashim
With an MBA in HR and Marketing from Islamia College of Science & Commerce, I contribute…
Experience
Area Executive
Jun 2025 — Present · Srinagar, IN
Responsibilities:• Accountable for driving primary and secondary sales for assigned FMCG product categories in the designated territory.• Strengthen distributor and retailer networks to ensure uninterrupted product availability and market coverage.• Plan and execute trade promotions and in-store marketing initiatives to boost consumer offtake.• Monitor competitor activities and market trends to identify growth opportunities and address challenges proactively.• Achieve sales volume and revenue targets by implementing data-driven strategies and effective territory management.• Collaborate with cross-functional teams (supply chain, finance, marketing) to streamline operations and ensure demand fulfillment.• Conduct regular reviews of distributor performance and implemented corrective measures for continuous improvement.• Ensure compliance with company protocols and SOPs across distributor and retail channels.• Carry out periodic performance analysis (KPI vs Achievement) and shared insights with senior management.• Travel extensively across the territory to oversee operations, build strong market relationships, and enhance retail execution.• Ensure seamless coordination between all sales channels to enhance customer satisfaction and business outcomes.
Education
Islamia College of Science & Commerce, Srinagar
Master of Business Administration - MBA, HR and Marketing
2017 — 2020
Islamia College of Science & Commerce, Srinagar
B.com Hon's
2014 — 2016
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