Pedro Perez

Digital Customer Experience Manager @Informa

London, GB
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+91 *********19

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WORK HISTORY

Jul 2024 — Present

Digital Customer Experience Manager @Informa

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London, GB

EDUCATION

2015 — 2015

Shaw Academy, London

Diploma , Digital Marketing

2004 — 2010

CEU Cardenal Herrera University

Bachelor Advertising and Public Relation, Marketing

2019 — 2020

Hyper Island

Master of Arts - MA, Digital Management

2020

Made For

Diploma, Digital Product Management

SKILLS

Public RelationsStrategyBusiness StrategyNewslettersCustomer ServiceTeamworkAdvertisingOnline MarketingMarketingSponsorshipCrmEvent PlanningAffiliate MarketingIntegrated MarketingFashionDigital MarketingSocial MediaEvent ManagementDigital StrategyCommunicationPhotoshopAccount ManagementUpstreamCompetitive AnalysisRetailDirect MarketingManagementMicrosoft OfficeSalesMarketing CommunicationsFacebookBrand DevelopmentTelevisionOnline AdvertisingPress ReleasesMarketing StrategyMerchandisingSocial NetworkingSocial Media Marketing

ABOUT PEDRO PEREZ

Digital Customer Experience & Optimisation manager with 10+ years’ experience driving revenue growth through data-led UX, experimentation, and end-to-end journey optimisation across digital ecosystems.I partner closely with senior stakeholders to shape CX, trading and testing strategies, translating business goals into clear roadmaps, A/B testing programmes, and measurable performance improvements. My work sits at the intersection of customer insight, analytics, and execution - using experimentation, CRO, and personalisation to improve conversion, engagement, and commercial outcomes.Experienced in leading cross-functional teams across marketing, analytics, UX, automation and product, I thrive in fast-paced, matrixed environments and enjoy turning complex data into actionable insights that elevate both customer experience and revenue performance.

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Pedro Perez — Digital Customer Experience Manager at Informa in London, GB | Unifers