Patrick Pearson
Director, Digital and Marketing Operations @Agilis Health
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WORK HISTORY
Director, Digital and Marketing Operations @Agilis Health
ON, CA
EDUCATION
Algonquin College of Applied Arts and Technology
Digital Analytics
Carleton University
Bachelor of Arts (Highest Honours), Communications and Law
Algonquin College of Applied Arts and Technology
Diploma, Radio Broadcasting
SKILLS
ABOUT PATRICK PEARSON
I am a strategic digital marketing professional who thrives on delivering creative solutions to marketing challenges from campaigns to reporting and metrics. I’m often described as an analytical thinker with a strong commitment to continually building new skills, an excellent communicator, and a dependable colleague with strong aptitude for project management- Comprehensive experience with web design, including Information architecture and user experience, to improve user journeys and maximize conversion- In-depth knowledge and hands on experience with marketing automation tools (Pardot, Marketo and HubSpot), CRM (Salesforce), and CMS (WordPress, Adobe Experience Manager/CQ5)- Experience identifying opportunities for and implementing Search Engine Optimization (SEO) for websites and blogs, in addition to staying on top of new SEO trends- Expertise with digital analytics, dashboard reporting as well as marketing program measurement and analysis.
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