Payal Srivastava
SEO Associate | Technical SEO | On-Page & Off-Page SEO | Email Marketing | Immediate Joiner | Open to Work
- Role
- Senior Seo Associate at Brandessence® Market Research
- Location
- Lucknow, UP, IN
- LinkedIn followers
- 500 followers
About Payal Srivastava
As a SEO Associate at Brandessence Market Research, I work with a team of experts to optimize the online presence and visibility of various clients across different industries. I use SEO tools and techniques to conduct keyword research, analyze web traffic, implement on-page and off-page strategies, and create engaging content and email campaigns.I graduated with a Bachelor of Business Administration degree in Marketing from the Institute of Management and Entrepreneurship Development (BVDU), Pune, in 2019. I have also completed multiple certifications in digital marketing, such as the fundamentals of Digital Marketing by Google Digital Garage, SEO Toolkit Exam by Semrush, and Social Media Toolkit Exam by Semrush. I am passionate about learning new skills and staying updated with the latest trends and best practices in SEO and digital marketing.
Experience
Senior Seo Associate
Sep 2022 — Present
Implemented on-page and off-page SEO strategies to improve organic traffic and search rankingsConducted keyword research, SERP analysis, and competitor analysis to identify growth opportunitiesPerformed technical SEO audits to resolve indexing, crawlability, and site performance issuesUsed Google Search Console and Google Analytics to monitor performance and optimize strategiesOptimized meta tags, header structure, internal linking, and XML sitemapsCreated SEO-optimized content to improve engagement and organic visibility
Education
Institute of Management and Entrepreneurship Development (BVDU), Pune
Bachelor of Business Administration - BBA
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