Pawan Kumaar
Regional Marketing Manager at Hafele India Private Limited
- Role
- Regional Marketing Manager at Hafele India Private Limited
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Pawan Kumaar
Has more than 7 years of Industry Experience with Startups in progressively responsible…
Experience
Regional Marketing Manager
Aug 2018 — Present · Bengaluru, IN
Product Marketing: Planning and Executing the Marketing Plan for offline marketing activities. This includes ATL and BTL activities, Exhibitions, Influencer based Events, Design Centre and Franchise Launches and Advertising. • Strategized the entire ATL campaigns for Häfele India, define media roles, objectives, and KPIs.• Successfully Organized and Managed Indiawood Exhibition for Häfele India at Bangalore.• BTL Execution – Created and maintained annual format for city wise, outlet wise, region wise, period wise calendar, and expenditure.• Design and define marketing concepts for all new launches. Define and develop marketing communications including identity creation, advertising, events, social, and eCommerce presence.• Press and dealer engagement events during key product and campaign launches.• Brand Management: End to end Product Branding at Design Centres, Franchisees, and Dealers.• Agency/Vendor Management: For Branding, Translations, Events, PR, Exhibitions, ATL, and BTL.• Market Research: Brand penetration, Competitor Analysis, and Market Potential Analysis.• Distribution: Managing end to end logistics of Promotional material and Catalogues.• Reports: Handling MIS, Brand Tracking, and Market Potential Reports.
Skills
- Sales Operations
- Spss
- New Business Development
- Windows
- Marketing
- Online Marketing
- Event Management
- Lead Generation
- Microsoft Excel
- Powerpoint
- Marketing Research
- Time Management
- Sales
- Microsoft Word
- Team Leadership
- Competitive Analysis
- Start-Ups
- Crm
- Btl Activations
- Business Development
- Advertising
- Digital Marketing
- Marketing Management
- Market Analysis
- Teamwork
- Team Management
- Social Media
- Strategic Planning
- Dniit
- Market Research
- Research
- Analytics
- Business Strategy
- Marketing Communications
- Social Networking
- Social Media Marketing
- Leadership
- Brand Management
- Marketing Strategy
- Analysis
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.