Pawandip Singh
Consumer My Obsession
- Role
- Vice President Marketing at Rapido
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Pawandip Singh
Consumer-thinking | line-blurring | data-savvy storyteller | analytical-creative leader, who flourishes in challenging and ambiguous environment. A motivated professional with 19+ years of cross functional expertise:# Business Re-Engineering# Business Automation# Brand Management # Merchandising# Marketing # Retail# SalesA hardcore consumer journey evangelist.Currently implementing ICE Proposition ( Integrated Consumer Experience) for Wildcraft.Working On:# Data Targeting and Segmentation# Marketing Automation Systems# Consumer Journey Strategy# Omni-Channel Integration# Predictive Intelligence# Proximity Marketing# Marketing AnalyticsProfile Overview:# Potent combination of left brain intellect & right brain creativity # Skills in identification of exploding market opportunities# Leading, exploring & exploiting specialty brands# Growing & innovating embryonic products# Unfaltering focus on bottom line # Street savvy decision-making # Strong business acumen Key Competencies:# Change management & business transformation# P&L management & strategic business planning # New product development & launches # Product cost & channel strategies # New market development# Team building Proven Track Record:# Maximising profitability & driving sustainable accelerated growth# Enticing positioning strategies to build brand equity# Cultivating conversation & customer intimacy # Incubating innovation & marshalling change # Fostering collaborative work environment# Strengthening business agility # Networking
Experience
Vice President Marketing
Oct 2022 — Present · Bengaluru, IN
Education
Institute for Technology & Management, Mumbai
PGDBA, Marketing
1996 — 1998
Skills
- Consumer Insight
- Team Management
- Visual Merchandising
- Fashion Buying
- Textiles
- Fashion
- Business Strategy
- Apparel
- Sourcing
- Brand Management
- Management
- Marketing Strategy
- Product Development
- Networking
- Wovens
- Knitwear
- Business Development
- Business Process Improvement
- Trend
- Gerber Accumark
- Trend Analysis
- P&L Management
- Retail
- Merchandising
- Business Model Innovation
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