Pavan Motupally

Digital Marketing Strategist | 13+ Years | Specializing in AI GEO, Technical SEO & Social Commerce | Integrated Performance Marketing for Global Brands | Winning the Generative Search Era

Role
Manager at Cognizant
Location
Hyderabad, TG, IN
LinkedIn followers
500 followers
Information TechnologyView LinkedIn profile

About Pavan Motupally

Winning the Generative Search Era: 13+ Years of Scaling Global Brands.Digital Marketing is no longer about just \"ranking\"—it’s about being cited and chosen.With over a decade of experience leading digital performance for global brands, I specialize in the intersection of AI, Search, and Social Commerce. I help organizations navigate the shift from traditional SEO to Generative Engine Optimization (GEO), ensuring their brand authority remains dominant as users move toward AI-driven discovery platforms like Gemini, ChatGPT, and Perplexity.My Strategic Focus:AI-Driven GEO & SEO: Moving beyond keywords to \"Entity Clarity\" and \"Citations.\" I ensure your brand is the primary reference for AI answer engines.Social Commerce & Discovery: Transforming social platforms from engagement hubs into high-intent search engines and revenue drivers.Integrated Performance: Bridging the gap between technical data and human-centric creative to drive measurable ROI in saturated markets.The 2026 Reality: AI hasn\'t changed the goal of marketing—it has changed the mechanics. I bridge that gap for enterprise teams, turning AI from a \"shiny object\" into a core growth engine.Core Expertise: AI Marketing Strategy | GEO & AEO | Technical SEO | Performance Marketing | Social Discovery | Global Brand Scaling.Let’s discuss how to future-proof your brand’s search presence.

Experience

  1. Manager

    Cognizant

    Jun 2024 — Present · Hyderabad, IN

Education

  • Post Graduation

    M.Sc, Electronics

    2004 — 2006

Skills

  • Social Media Marketing
  • Online Reputation Management
  • Search Engine Marketing (Sem)
  • Link Building
  • Landing Page Optimization
  • Facebook
  • Forums
  • Search Engine Optimization (SEO)
  • SEO
  • Smo
  • Blog Posting
  • Digital Marketing
  • Affiliate Marketing
  • Social Media Optimization (Smo)
  • Online Marketing
  • Content Development
  • Web Marketing
  • Google Analytics
  • Social Media
  • Web Analytics
  • Blogging
  • Search Engine Optimisation
  • Content Writing
  • Off Page Optimization
  • Wordpress
  • Sem

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Pavan Motupally — Manager at Cognizant in Hyderabad, TG, IN | Unifers