Paul Krause

President | Founder

Role
Founder at Fanalytical
Location
Chapel Hill, NC, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Paul Krause

Paul Krause is an entrepreneurial leader who aligns technology innovations with organizational strengths to enhance customer experience, boost employee engagement and grow revenues. He has worked closely with leaders at some of the world’s most admired organizations and agile growth businesses: Pfizer, Accenture, Starbucks, Zipcar, Beeline, Dartmouth College, and the University of North Carolina.

Experience

  1. Founder

    Fanalytical

    Jul 2016 — Present · Raleigh-Durham, NC, US

    Fanalytical is an early-stage company that helps college athletic departments turn casual audiences into passionate, engaged fans. Based on our work for Carolina Athletics, we’re developing a fan intelligence platform that can be leveraged by other universities to boost fan engagement and grow top-line revenues. Our mission: to discover untapped potential in the revenue streams that athletic departments directly control: merchandise, ticketing, and donations. Our revenue campaign tools help schools retain existing fans, increase fan spending, and acquire new fans. Actionable insights into fan behaviors and priorities will expand our client’s financial base to create greater opportunities for more student-athletes. Our cloud-based “software-as-a-service” platform is distinct from patchwork alternatives featuring an intuitive user-interface, robust predictive analytics, and eye-popping visualizations. Fanalytical: Know Your Fans, Grow Your Revenue

Education

  • Northwestern University - Kellogg School of Management

    MBA, Organizational Behavior; Marketing

    1994 — 1999

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Paul Krause — Founder at Fanalytical in Chapel Hill, NC, US | Unifers