Paul Woolf
International marketing executive -- brand/campaign strategies and tactics that drive growth
- Role
- Director Client Planning at History Factory
- Location
- Oak Ridge, NC, US
- LinkedIn followers
- 500 followers
About Paul Woolf
Offers integrated, 360 campaign across multi-media to b2b and b2c private & public…
Experience
Director Client Planning
Dec 2017 — Present · Washington, DC, US
Led the development and execution of positioning and go-to-market strategies for the agency, before moving into a more client facing role to support rapid growth in clients and revenues. Worked on planning across all agency accounts, including Verizon, Southwest Airlines, and Deloitte. Client principle and lead contact on Duke University, Prudential, Cincinnati Insurance Companies, Graybar, Cleveland Clinic, National Governors Association, National Grid, U Miami, Bread Financial, Equitable. • Supported clients in planning and account service on branding, marketing, and creative ideas, especially programs related to corporate anniversaries, exhibits and branded experiences, publications, oral histories, and innovative storytelling.• Collaborated with cross-functional teams to implement contact strategy and thought leadership initiatives.
Education
Wheaton Central
High School, Diploma
1977 — 1981
The London School of Economics and Political Science (LSE)
MSc, Industrial Relations and Personnel Management
1985 — 1986
Duke University
BSc, Mathematics, Economics
1981 — 1985
University of Kent
None - Junior Study Abroad, Maths, Economics
1983 — 1984
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