Paul Rufener

Account Executive @Bonneville International

Denver, CO, US
EMAILS
p•••••••@bonneville.com
MOBILE NUMBERS
+16•••••••80

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WORK HISTORY

Jan 2016 — Present

Account Executive @Bonneville International

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Denver, CO, US

Bonneville Denver is a full-service radio, digital, and event marketing company. Below is a summary of the services I can provide.Bonneville Denver provides radio advertising and promotional opportunities through the following vehicles:104.3 The FAN - Denver\'s Sports Station1600 ESPN98.5 KYGO - Denver\'s Top Country StationKOSI 101.1 - Adult HitsResponsible for revenue generation through the creation and selling of advertising and promotional campaigns on the Bonneville Denver radio network. I am an expert in radio media planning and buying practices and evaluation and full-service digital solutions for small and medium-sized businesses including:Google Ads (SEM)Targeted Display and Video Digital AdsGeofencing and GeofarmingOTT and CTVWebsite Creation and ManagementSocial Marketing

EDUCATION

1993 — 1998

University of Wisconsin-Green Bay

B.A., Business Administration

1998 — 1999

Michigan State University

M.A., Advertising

SKILLS

LeadershipMarketing CommunicationsMarketing StrategySales ManagementAccount ManagementRetailDirect SalesMarketingSocial Media MarketingEvent PlanningMarket AnalysisManagementAdvertisingTrainingBudgetsSales ProcessStrategyBusiness DevelopmentSponsorshipEvent ManagementOnline AdvertisingProject ManagementSalesSocial MediaContract NegotiationSelling

ABOUT PAUL RUFENER

The Problem I Keep Seeing Most SMBs pour every marketing dollar into bottom-funnel…

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